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GM EMEA, Inventory Partnerships | The Trade Desk
Dave Castell is GM for Inventory and Partnerships for EMEA, overseeing the region’s strategic partnerships with publishers, broadcasters and platforms across multiple channels including digital, mobile, TV and audio. Prior to The Trade Desk, Dave led Nokia’s European Entertainment business in its transformation to MixRadio, and most recently at Microsoft, he started the Global Brand Partnerships & Marketing function before heading up Global Retail Partnerships for the combined AOL and Microsoft advertising platforms (Verizon/Oath). Agency side, Dave has held Director positions at the venture capital-backed digital production company, Tough Cookie and independent agency, Big Briefs, producing and advising on ad-funded, digital connected TV content for the leading global broadcasters (BBC, ITV, C4, Sky and ABC).