Ben Cotton

Ben Cotton

Ben Cotton

Former Head of Digital Transformation | Virgin Media

Ben has spent the last few years driving Digital Transformation at Virgin Media, leading the strategy and rollout of a new digital architecture, as well as bringing Agile in as the primary means for delivery. He is a passionate advocate of digital methods and technologies as enablers for great customer experiences and efficiency in business operation.

He has recently been focused  on the implementation of new technologies to deliver fully personalised, data-driven customer experiences, using AI, a centralised decisioning platform and next generation identity management.

Previously Ben has led technology teams in Digital agencies, having learned the trade as a developer in the now distant dotcom days.