Panel: Preparing for more on-demand viewing

Thursday 22 October 2020
11:10 – 11:50

  • Will the post-lockdown world be characterized by higher levels of on-demand viewing, especially among older demographics?
  • Leading platform operators have increasingly VOD-focused user interfaces: what does that mean for linear channel groups in terms of prominence and channel monetisation?
  • What does a great VOD-centric UX look like today, and how do we make it even better?
  • How do content owners make it easier for consumers to find their content on-demand, and how can platform operators help them?
  • Is there a danger that ‘mid-tail’ channels that neither have mass appeal nor a special interest audience will get lost in a more VOD-centric world?
  • How does a channel ‘curator’ maintain its relevance for content producers in a world with more VOD, when producers can stream their own VOD (and linear) direct to consumer?

Moderator: Janet Greco, Principal Consultant, Broadcast Projects

Janet Greco

Janet Greco

Principal Consultant
Broadcast Projects

Roland Sars

Roland Sars

CEO
Media Distillery

Dan Fahy

Dan Fahy

Vice President of Commercial and Content Distribution
ViacomCBS Networks International

Rose Adkins Hulse

Rose Adkins Hulse

Founder & CEO
ScreenHits TV

Alejandro Casal Gómez

Alejandro Casal Gómez

Manager TV Business Development
KPN