Tuesday 15 June 2021

10:10 - 10:55 BST

  • What impact will Pay TV and D2C onboarding partnerships have: boost share-of-attention for channel groups; boost NPS and loyalty for platforms; increase total television ARPU from a Pay TV home?
  • What is the UX best practice that ensures that once a platform owner has onboarded a streaming service, it becomes the preferred gateway to that content collection, ahead of other platforms and devices?
  • What are the technology building blocks and back-office processes that underpin a successful apps onboarding strategy, and how do we make it affordable for every platform and for every content owner?
  • What does next-generation sports content discovery look like in a Pay TV environment as streamers acquire more rights – and matches, documentaries and related content can be found everywhere?
  • What is the purpose of linear channels once a studio offers a D2C app on a Pay TV platform – are they for the casual fan, the channel zapping app-refusenik, are they promotional gold-dust, or just legacy tech?
  • Is bundling and discounting of subscription streaming apps the next big move in Pay TV, and can operators generate incentives that are superior to ‘rival’ apps aggregators, and how?
  • What are the biggest lessons so far from onboarding popular apps into television platforms – anything we can improve upon as we move forwards?
Ben Keen

Ben Keen

Analyst & Advisor, Technology, Media & Telecoms

Ira Rubenstein

Ira Rubenstein

Chief Digital and Marketing Officer
PBS

Jessica Kirchmeier

Jessica Kirchmeier

Director
Comhemplay

Ingmar Schmidt

Ingmar Schmidt

Senior Product Manager
Swisscom blue TV

Thijs Bijleveld

Thijs Bijleveld

Executive Director - Head of Sales and Business Development EMEA-APAC
Metrological, a Comcast Company